Brand New Concept

Online Marketing

Successful online marketing requires much more than a website. Studies show that roughly 85% of consumers use search engines to find a local product or service. Most will do research online and follow up with a phone call or visit to a store. Six in ten people will end up making their purchase offline rather than through a website.

As a business owner, you can’t afford to take chances that potential customers find your competitor’s website before they find yours. The power of the internet lies in reaching out to consumers where they are and bringing them to your online door.

Brand New Concept Marketing uses six tactics simultaneously to funnel traffic to your business. Combined, they are the most cost-effective and measurable way to increase your leads and conversions. This online marketing package includes:

Keyword Search Ranking We research which keywords are currently driving traffic to your website and your competitor’s. By finding the most effective words and word groups, we are able to generate new content for your site and develop targeted advertising campaigns that maximize those words to drive customers straight to you.	Blogging and Social Networking Both are ideal methods for improving your search engine status but something most businesses don’t have time to maintain. Brand New Concept will monitor the social marketing scene to post timely and relevant content on behalf of your company. From Facebook, Twitter or consumer and industry blogs, let us be the “social” in your social marketing efforts.
Content Creation We will edit and revise existing copy from your website to include keywords that we want to rank high in search engine results. Experienced content developers — not software — are used for writing so information flows naturally and is reader-friendly while still boosting the effectiveness of search engine ranking.	Paid Search Advertising You are probably familiar with Pay Per Click advertising and might be using it in your current marketing mix. The difference we provide is in employing sophisticated metrics and competitive intelligence to determine which ads in your industry perform best. From there, we develop the most effective text ads to help you own a larger share of the market.
Link Strategy As search engines become more sophisticated, simply using keywords may not rank your site as well as it would have in the past. Inbound, non-reciprocal links add value and relevance to your website, with high value being placed on press releases, social media and networking sites and blog posts.	Marketing Landing Pages The mistake most marketers make is in sending every paid ad directly to the homepage of their website. But targeted keyword ads require customized landing pages that continue to give potential customers a direct line to the information they are seeking.

Contact us to receive a FREE Internet Marketing Competitive Analysis and to learn more about how we can transform your online presence today.

ONLINE MARKETING

Brand New Concept

Online Marketing